Whether our video ventures are fiction, documentary, or commercial, our passion lies in their cinematic storytelling. Our goal has always been to entertain and evoke. This is true even for the educational and non-profit projects we do. If an audience enjoys what they are seeing, they keep watching.
At the behest of friend and fellow filmmaker, Michael Holly of Exchange Productions, we started studying the work of story consultant John Truby. His book, The Anatomy of Story, and his online video content is concise and almost mathematical in its clarity. Highly recommended.